Affordable Japanese Fashion Brands

Japanese street style is revered around the world, but it doesn’t have to cost a bomb. Here are some top brands to look out for if you want a new look on a budget.

Uniqlo may have made its way around the world offering quality basics, but it’s even cheaper in Japan. The brand offers a full range of clothing for both men and women, so you will be able to find almost anything you need. It’s sister shop Gu offers a similar range of clothes at even more affordable prices.

Muji is another chain that made the leap from Japan to other countries. Check out its basic clothing range as well as interior design and stationery.

Beams is a more expensive option than Uniqlo, but still relatively affordable in Japan. The stores stock items from a number of brands as well as their own label products.

United Arrows is a similar concept at a slightly higher price point. Rageblue and Edwin brands are also worth looking out for. Most will have stores around the Shibuya area of Tokyo, as well as the center of other Japanese cities.

You can also check out the brand websites before you go to get an idea of the style, and while you might not understand the descriptions in Japanese you can still look at the photos.