Better Box Dyes

For those seeking a more economical approach to hair color, box dyes are still a thing. Yes, at-home hair color may sound like a process, mess and possible disaster, but for those so inclined to give it a try, there are salon-quality options you may not know about.

While a pricey salon treatment can be easier, it’s definitely more time consuming and expensive. Madison Reed, named for the creator’s daughter, focuses on providing high-quality and safe color for natural-looking, at-home color. The added online option is a convenient way to compare color, shop, read reviews and discover the ideal hair color option for you before purchase.

Take a quick survey and determine the best option for you or use the color expert’s advice. Choose from color-matching options and follow the easy, step-by-step guide for personalized hair care, done by you (or a great friend).

Another unique aspect of Madison Reed, the color is made in Italy and adheres to Europe’s strict regulations. Shop by color, gloss and options for root touch-ups of at-home highlights.

Considered the first permanent hair color of its kind to be free of parabens, ammonia, esorcinol, PPD, phthalates and even gluten, Madison Reed actually added nutrients, including keratin, Argan oil and ginseng root extract. The natural ingredients give more than they take from your hair.