Guerneville, California, Welcomes Unique Resort and Swim Club

This summer, The River Electric, a new camp resort and swim club, opened in Guerneville, California. From the team at Shelter Co. Family of Brands, this new property is a must-visit for summer.

© Bess Friday

Amongst towering California Redwood trees are 40 thoughtfully furnished tents outfitted with custom furniture, bedding, WiFi, full electricity, a storage locker for personal items, a lounge chair and a plush rug. A communal bathroom located between the campgrounds and swim club features locally sourced craftsmanship like Sonoma Forge showers, Sonoma Cast countertops and OUTERclé Tiles.

© Bess Friday

Over at the neighboring swim club, open to both overnight and day guests, lies a European-inspired oasis complete with poolside cabanas, chaise lounges and a 60-foot round pool. The Little Dipper, also at the swim club, is a smaller, rectangular pool open to guests, too. Day-use access to the swim club starts at just $32 per person. And the vibes? California bohemian meets mid-century design.

Food and beverage offerings are also part of the experience. Open daily 11 a.m. to 6 p.m., The Pool Bar is open to both day and overnight guests, serving classic poolside snacks and bites with a twist, such as the Electric Smash Burger with caramelized onions and toasted milk bread pickles; River Rat Loaded Fries with pimento cheese and potato chip crumble; a range of salads; and sweets to satisfy every craving. Sip on a craft cocktail or custom canned wine blend from Sonoma County partner Ruth Lewandowski Wines, too. Overnight guests also enjoy access to coffee and a continental breakfast each morning, as well as bar service in the evening.

© Tribute Portfolio

Take home memories of your stay or day visit with a trip to River Electric’s retail shop, selling a curated selection of high-quality merch in collaboration with local artisan brands. Think coolers, signature candles, handcrafted Guatemalan palm hats and stylish towels.