The travel industry is moving more and more toward catering to the individual. This trend of personalizing experiences is prevalent through the myriad of tools available to us now via apps, websites and services. Any trip we take can be intricately planned to cater to our every whim and to introduce us to things we didn’t even know we liked. Starting in 2017, the news feeds were abuzz with travel trends and how the next best thing is personalization and unique travel experiences.
This is a natural progression from experiences like Airbnb and Atlas Obscura that try to get you to live like a local or experience places in smaller groups with a local set of experts. This is all to be applauded and embraced in many ways. There is one thing to think about, however, when it comes to good service, unique experiences and things catered to you and that is how your information is being used and shared.
According to one poll, millennials do not mind if their information is used if that information will improve their experiences. The Skift Tech Forum explored how businesses step up their ability to cater to your need for personalized experiences and it is important to understand how this is being done across markets. With all of this focus on personalization, the large majority of travelers claim companies fall short of their expectations. So expect to see more attempts to cater to these needs in 2019.
Of course, the best way to personalize anything is to know what you want and plan accordingly.
In a climate as volatile as a desert climate, it can be difficult to know what to pack. Hot days followed by cool nights can have even the most adept traveler struggling with fitting everything into an easy-to-carry day pack. But if a trip to this dry climate is in your future, don’t forget these necessities.
Once business concludes, a world of wonder awaits in many of Italy’s incredible cities.
There are tons of places to hike around the world — possibly even dozen of options just miles from where you currently sit. But some hiking destinations are better than others. Here are a few that will be entirely unforgettable — along with some of the best ways to see them.
For most of us, time in the car is “me time.” You can listen to that podcast you’re captivated by, blast that pop song and sing along at the top of your lungs or listen to the next chapter in that biography e-book you’re almost finished. A road trip only amplifies those opportunities. So, next time you’re traveling by road, take the wheel and take control. Opt for a rental car on your next vacation, rather than a rideshare, taxi or public transportation, and enjoy the open road on your own terms.
Few things in life are as unappealing as smelly shoes. There’s something about the distinctive odor of stanky feet that’s almost vomit-inducing. When you’re traveling, the stench can really sneak up you. Here are some tips for keeping your shoes fresh and ready to stroll.