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Summer of the Multi Micro-cation

by Katie Skrzek

Jul 15, 2021

© Kondratova | Dreamstime.com

Trends / Top Trends

Travel insurance provider Allianz Partners USA declared 2021 the summer of the multiple micro-cations. According to the annual Allianz Travel Insurance Vacation Confidence Index, 34 percent of Americans plan to take multiple short vacations between now and September. Allianz defines a micro-cation as a leisure trip of fewer than five nights.

 

The survey revealed 67 percent of Americans will take a leisure trip of at least 100 miles from home for at least one night this summer. The average trip length is four nights.

 

Americans are ready to hit the road, with 51 percent planning multiple trips this summer and 22 percent planning three or more trips. The multi micro-cation trend is most popular with travelers ages 18–34, with 46 percent aiming to take two or more trips this summer.

 

“Americans are making up for lost time and are planning not just one vacation this summer, but multiple ‘micro-cations,’” said Daniel Durazo, director of marketing and communications, Allianz Partners USA. “Pre-pandemic we coined the term micro-cation and this year we’re seeing that trend return with a vengeance, with Generation Z and Millennials leading the pack of Americans who are taking multiple trips.”

 

Read more about the Vacation Confidence Index on the website.

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