W Scottsdale Unveils New Vision for Its Living Room

W Scottsdale recently announced the renovation of its Living Room, designed by MONOGRAM at BBGM and drawing inspiration from the surrounding Sonoran Desert. The renovation is expected to be completed in late spring 2026.

The transformation is guided by the concept of movement, supporting connection and reflecting the natural progression from sunlight to afterglow, mirroring the guest journey from day to evening. By day, the space will offer an inviting atmosphere for leisure and business travelers before the tone gradually shifts into a warm desert glow as the sun sets.

© Courtesy of W Scottsdale

“The evolution of the Living Room at W Scottsdale is focused on creating a space that moves with the energy of the city,” said David Cronin, general manager, W Scottsdale. “From the moment guests enter the hotel, they will be immersed in the heartbeat of the scene and the modern edge of the W brand, where bold design and dynamic experiences shape every stay. New architectural enhancements will bring a fresh perspective to the Living Room while preserving its role as a cultural connector, creating a setting that reflects how today’s guests gather, work and celebrate.”

New programming will also be introduced, from live artists and DJs to creative pop-ups. Paired with a lineup of bites, signature cocktails and spirit-free creations, the Living Room will be the ultimate see-and-be-seen hub.

In spring 2025, the property debuted Sexy Roman, a design-forward Italian dining destination. Longstanding highlights of the property include WET Deck; Arizona’s only chilled pool; and AWAY® Spa, home to the state’s first A.I.-powered Aescape massage experience.