Urban Cowboy, Collective Retreats Debut The Urban Cowboy Tent on Governors Island

Urban Cowboy, a design-forward boutique hospitality brand, now brings its maximalist aesthetic to New York City through a collaboration with Collective Retreats Governors Island, a 6-acre luxury “glamping” retreat just an eight-minute ferry ride from Lower Manhattan. The Urban Cowboy Tent at Collective Retreats opened for reservations Aug. 14 and will remain open through November before returning for the 2027 season.

“The Urban Cowboy Tent at Collective Retreats, like Urban Cowboy Lodge, embodies the kind of unexpected hospitality experiences we strive to create at Dovetail + Co: immersive destinations that invite guests to experience a place in an entirely new way,” said Phil Hospod, founder and chief executive officer, Dovetail + Co, which owns Urban Cowboy Lodge. “By bringing together Urban Cowboy’s distinctive aesthetic with the natural setting and unique character of Collective Retreats Governors Island, we’ve created an experience that celebrates both brands and encourages connection, discovery and memorable stays.”

The tent delivers a nautical-inspired camping experience where rustic luxury meets a reimagined American heritage aesthetic in the middle of New York City harbor. Urban Cowboy’s iconic clawfoot soaking tub sits positioned to frame sweeping views of the Statue of Liberty; the tent features an en-suite bathroom, Pendleton textiles, El Paso Saddle Blanket rugs, and a curated mix of custom and vintage furnishings. Urban Cowboy’s bath amenities include Bubble Bath & Bar Soap from SPECIES BY THE THOUSANDS. Lyon Porter, co-founder, Urban Cowboy, and creative director, Cowboy Creative, designed the 325-square-foot tent.

“An authentic Urban Cowboy experience is always relevant and meant to be transportive,” said Porter. “This collaboration marks a meaningful return to New York City, where Urban Cowboy first began with our bed and breakfast in Williamsburg. Collective Retreats at Governors Island presented an opportunity to reimagine the spirit of Urban Cowboy in an entirely new setting that feels both immersed in nature and connected to the city.”

Book here. Use booking code CollectiveCowboy to receive 20 percent off.