FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.

What Festivals Does Social Media Love and Which Remain Undiscovered?

by Aoife O'Riordan

Jan 25, 2023

Dragon Boat Festival © Guangliang Huo | Dreamstime.com

Trends / Top Trends

We all know of the big festivals: Burning Man, Mardi Gras and the legendary tomato-throwing La Tomatina in Spain. But which festivals appear the most on social media?


In a new study by the travel experts at Explore Worldwide, in which more than 280 festivals were analyzed across Instagram and TikTok, these are the 10 most-popular festivals on social media:


  1. Fiestas de Quito, Ecuador
  2. Dragon Boat Festival, China
  3. Thrissur Pooram, India
  4. Cali Fair, Colombia
  5. Festa do Peão de Barretos, Brazil
  6. Dubai Shopping Festival, United Arab Emirates
  7. Dubai Food Festival, United Arab Emirates
  8. Festival Cervantino, Mexico
  9. La Tomatina, Spain
  10. Burning Man, United States


Fiestas de Quito tops the list as one of the world’s most socially loved festivals. This event is so large it requires a week-long celebration, with flamenco dancing, marching band competitions and theater performances occurring throughout the festival.


The Dragon Boat Festival runs in line with the Chinese Lunar calendar on the fifth day of the fifth month. Citizens line the banks of the Yangtze River to watch teams race dragon boats. The first to reach the flag wins the game. One festival custom entails the gifting and exchanging of zongzi, a sticky rice dumpling dish.


Considered one of the grandest temple festivals in the region is Thrissur Pooram in Kerala, India. The seven-day event runs annually, in which attendees can watch flag-hosting ceremonies, taste different cuisine, witness fireworks and observe an elephant ceremony.


While these festivals receive the most shares and views on social media, countless festivals occur every day across the world, many of them not prominent on social media. Just because these hidden festivals don’t make a strong appearance on social media doesn’t mean they’re not worth a visit, and these eight festivals are among the most unusual and photogenic festivals around the world:


  1. Bathtub Regatta, Belgium
  2. Lazarim Carnival, Portugal
  3. Jaffa Race, New Zealand
  4. Hokkai Heso Matsuri, Japan
  5. The Naked Festival, Japan
  6. Gasparilla Pirate Festival, Florida
  7. The Mud Olympics, Germany
  8. The Bikaner Camel Festival, India


Every August in Dinant, Belgium, locals and visitors head to the Meuse River to both race and watch this unique regatta. The unusual twist in this race is all boats are made from a bathtub. More unusual? Boats cannot have a motor. Watching this race includes sights of wildly accessorized boats as racers try to finish the 1-kilometer route. In addition to the bathtub race, this event also includes tastings of flamiche, a type of quiche, and an antique car show.


Lazarim Carnival in Portugal occurs on Shrove Tuesday, in which the streets fill with attendees wearing large, Celtic wooden masks. The people wearing these masks are caretos, meaning disguised as the devil, and the festival ends with two young caretos sharing embarrassing exploits of their friends and peers.


The steepest street in the world lies in Dunedin, New Zealand, and locals decided to make the most of Baldwin Street through an annual charity event. Thousands of visitors and locals gather to launch Jaffa Lollies, a chocolate donated by Cadbury, from the top of the street. Participants can purchase a Jaffa, with all proceeds going to several charity foundations. The winner of the event is titled “King of the Jaffa Race.”


Learn more about these eight festivals here.


Insta Feed
Mar 17, 2023

Fleet Clubs

Don’t think a private plane is right for you, but know the concept comes with its perks? Then you might want to consider purchasing a Fleet Clubs membership.

United Airlines Celebrates its First Class of United Aviate Graduates

As the only major U.S. airline to own a flight school, United Airlines already hit a major milestone, and now the carrier celebrates another important — and historic — step as the inaugural class of United Aviate Academy pilots graduates, leading the next generation of aviators. The 51 students in the graduating class were majority, at 80 percent, women and people of color — another stride toward United’s goal of training 5,000 new pilots by 2030 with half women or POC.

Destinations / North America
Mar 16, 2023

Best Small Hotels to Stay at on Florida’s Paradise Coast

Florida’s Paradise Coast (a.k.a. the area around Naples, Marco Island and Everglades City) welcomes travelers with its white-sand beaches, islands and charming downtowns. You’ll find equal charm at the destination’s boutique hotels, so be sure to consider booking a stay at one of these small hotels in the region for your next trip.

Products / Travel
Mar 16, 2023

3 Travel Essentials for Active Travel

Who doesn’t love a trip involving non-stop activities? While planning such a trip sounds fun, many find themselves wishing they had prepared better for the trip when the time actually comes to leave. Those embarking on a more active-focused trip this year should consider these three travel essentials to make life a bit easier.

Making the Best of an Airport Experience: Hamad International Airport

Whether you’re departing from Doha’s Hamad International Airport (DOH) or transferring, the airport offers a variety of experiences for passengers that will enrich any journey.

Destinations / Europe
Mar 16, 2023

The Thinking Traveller’s Sicilian Culinary Retreat with Chef Michael Tusk

Sicilian villa Rocca delle Tre Contrade, available exclusively for booking through The Thinking Traveller, hosts a week-long, full-immersion experience led by Michelin-starred Chef Michael Tusk this spring.