Best Beauty Products at Target

It is easy to fall into the allure of one-stop-shop Target. You can walk in the store with one item on your list and leave with a cart full of goodies you didn’t even know you needed. The products in the beauty section are among the fun — if sometimes unnecessary — items at Target.

The beauty section is substantial, featuring products across plenty of categories including makeup, skincare, shaving needs and trial sizes. Many top brands are represented at Target. If you’re shopping for makeup, browse through brands including L’Oreal, Maybelline, Neutrogena, Rimmel, Physicians Formula, Essie and OPI. Beauty accessories, makeup tools, organizers and primers and removers are also available. Target’s skincare items appeal to all price points with brands like Clean & Clear, Olay and Jergens starting on the less expensive side. Premium skincare brands are also represented including Vichy, bliss, La Roche Posay and Jeffrey James. Target’s beauty section also boasts an extensive selection of natural products from brands like Burt’s Bees, Alba, Yes To, Dr. Bronner’s and Tom’s.

If you need assistance picking the right products, browse Target’s beauty concierge for how-to’s and tips.

Target often offers special deals, ranging from buy-one-get-one products to free gift cards with a specific beauty purchase. Be sure to check the website and store circular for the most up-to-date offers.