FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
Ireland

Peter Sim, CEO, Air Premia

May 12, 2020
Interviews and Quizzes / Interviews

THE BASICS

PHOTO: © AIR PREMIA

Name: Peter Sim
Title: CEO
Company, city: Air Premia; Seoul, South Korea
First job: I had a great experience working as a soldier with the U.S. Army, 1997–2000. After that, I started my career as a corporate lawyer.
Where to next: Air Premia is a startup, new-concept airline, so our first strategy is to survive and connect the world to Seoul. My future goal is to connect others with the world using our own resources. With our Empty Seat Foundation, we give back to our community by donating seats to underprivileged citizens who have the desire to travel around the world.

 

A LITTLE BIT MORE

 

What actor or actress would play you in a movie of your life? Ben Stiller; I am a huge comedy fan, and he is my hero.

 

What would you be doing professionally if you weren’t in your current industry? Stand-up comedy writing

 

What is your favorite book, movie or television show? My favorite book is The Name of the Rose by Umberto Eco, and my favorite movies are Tropic Thunder and Austin Powers.

 

What historical figure, dead or alive, would you love to have dinner with? Mark Twain, the greatest innovative thinker, and George Westinghouse, who ensured his deeds alone would outlast him

 

THE BUSINESS

 

What is your most recent project and what was the inspiration behind it? My chief adviser, Ms. Yoon, sums it up best in three words: Connect, Comfort, Create. Air Premia serves customers full WiFi capabilities while flying over the Pacific, offers the world’s best seats — 35-inch economy and 42-inch premium economy — and creates the first hybrid carrier in the trans-Pacific travel market. We got through the airline licensing process with the Korean government. It was a long and difficult process, but we are excited to share with our investors and customers that we are ready for the future.

 

What is your favorite aspect of the job? Bringing good things to life.

 

What is the biggest business risk you have ever taken? I risked all my fortune on Air Premia, not having a single dime left.

 

Who is someone you admire professionally in the travel industry? Steven Udvar-Házy, chairman of Air Lease Corp., is someone I truly ad- mire. He was the first to give Air Premia a chance to share our dream by leasing us our first three Boeing 787-9 Dreamliners, allowing us to take passengers from Seoul to the United States and later into Europe. Steve also has a great passion for giving back, as I do, and gave a $66 million grant to the Smithsonian National Air and Space Museum.

 

AS A TRAVELER

 

Tell us about a travel nightmare: “Pick whatever medicine you like,” a flight attendant said in 2016 when I was in severe pain. I was traveling through Shanghai for business and became sick. I almost coughed up blood. I asked flight attendants for any medicine they could provide, and I had to pick the one I thought might help the symptom subside. It was a rough flight, but I made it home.

 

Share a comical travel experience: Anytime I travel with my two kids! I try to seize every moment when traveling with them. But the most comical experience was my trip to Cambodia when I was 30. I had not flown before, starting air travel relatively late in life. After I got off the plane, to get to the small town in Cambodia I had to travel on a tiny boat down the Mekong River during a monsoon for four hours. It was an exciting and excruciating experience.

 

What is your preferred method of travel — planes, trains, automobiles, cruise ships — and why? Airplanes — time is so valuable.

 

What has been the best example of customer service you’ve experienced during your travels? I’ve been there, done that, but haven’t had service that can be described as the best example. As an operator and a customer, I look forward to experiencing it and sharing it in the near future.

#TrazeeTravel

Insta Feed
Hotel
Jul 17, 2024

This Hawaiian Hotel Offers Tailored Experiences to Your Zodiac Sign

Hyatt Regency Maui Resort and Spa introduced a new offer for those interested in astrology and zodiac signs. The new Written in the Stars package offers experiences tailored to each zodiac sign, including an individualized spa treatment, birth chart readings, astrology cocktail menus and a Tour of the Stars experience with the hotel’s NASA ambassador.

Sunflower Accessibility Program Featured at O’Hare and Midway Airports

Travelers with invisible disabilities passing through O’Hare and Midway International Airports can now discreetly signal they need assistance thanks to a new Chicago Department of Aviation partnership that helps create more accessible and inclusive spaces.

Cruises
Jul 17, 2024

Chefs Fabio Trabocchi, Michael Mina to Curate Concepts Aboard The Ritz-Carlton Yacht Collection’s “Ilma”

The highly anticipated second ultra-luxury superyacht in The Ritz-Carlton Yacht Collection’s fleet just got more eagerly anticipated with the announcement of culinary concepts from Michelin-starred chefs Michael Mina and Fabio Trabocchi.

Offers
Jul 16, 2024

Book These Ultimate Romantic Getaway Offers in Hawai’i This Summer and Beyond

Hawai’i is on many travelers’ bucket lists for honeymoons, anniversary trips or really any romantic getaway. These hotels and resorts throughout Hawai’i present couples with exclusive offers perfect for a romantic trip.

Taiwan Tourism Introduces New Waves of Wonder Identity

Waves of Wonder, the new brand slogan for Taiwan Tourism, captures the essence of seasonal travel across Taiwan. Travelers interested in visiting Taiwan can learn more through an animated short film and promotional song. As travel to Taiwan surges post-pandemic and Taipei Taoyuan International Airport expands operations, tourism in the country delivers a richer array of travel experiences as it innovates toward sustainability and digitization.

Destinations / North America
Jul 16, 2024

See Louisville’s Historic Side with These Tours

Don’t just come to Louisville for the bourbon. While you’re in town, also explore the city’s historic side. Louisville Historic Tours can help.