PICTAR turns your iPhone into a professional, easy-to-use camera. The grip, which slides effortlessly around the bottom half of your phone, is equipped with a mount, smart wheel, exposure compensation wheel, shutter release, zoom ring and selfie button. While that all may sound a bit foreign, these features are all vital to creating high-quality, one-of-a-kind photos you won’t believe are taken on an iPhone.
The shutter release is the top button on a camera, similar to what you’d find on a DSLR, only now it’s on the side of your iPhone. The half-press mode allows you to focus in on the object you’re photographing, before completely committing to a photo. The zoom ring eliminates the need to “pinch” your screen to zoom, so you can zoom as you focus. An exposure compensation wheel takes managing the brightness of a photo, typically completed during the editing process, and makes it available before you even snap a picture. The smart wheel allows you to switch between a variety of settings and features, such as auto, portrait, landscape, sport, snow and video modes.
The size of the grip allows users to maintain a firm grasp on their phone even while in motion, and the buttons are laid out in a way that allows for one-handed photography. No more missing a shot because you’re worried you’ll drop your iPhone in a precarious situation, never to see it again.
PICTAR offers a variety of accessories as well, including wrist and neck straps, tripods and padded cases, so your PICTAR grip feels like a real camera.
Currently, PICTAR works with the iPhone 4/4S, 5/5C/5S/SE and 6/6S. It is currently not available for Android. The PICTAR grip, a wrist strap, pouch and the PICTAR app start at $90.
Read This Next
#TrazeeTravel
Insta FeedHotel
Oct 8, 2026Kimpton Ashbel Introduces Picnic on the Park Escape
Kimpton Ashbel New York-Park Avenue introduces Picnic on the Park Escape, an experience for guests to enjoy an afternoon outdoors in the cool, fall air.
Sponsored Content
12 Reasons to Visit Gozo, Malta’s Slower Sister Island
Gozo may be small in size, but Malta’s charming sister island offers a unique blend of natural beauty, deep-rooted history, rich culture and adventure. Gozo offers unforgettable experiences for every type of traveler. From picturesque villages and cliffside views to ancient temples and festive celebrations, the island invites visitors to slow down and savor the true Mediterranean lifestyle.
Dining/Entertainment
Oct 8, 2026Fourth Annual Mexology Fest Coming to Riviera Nayarit
Make plans for the Nov. 2–3 Mexology Fest at Grand Velas Riviera Nayarit. The celebration blends Day of the Dead traditions and Mexican spirits, with resort guests enjoying tasting, workshops and more, for four years and counting.
Hotel
Oct 7, 2026Hyatt Vivid Cancun Ushers in New Era of Social Travel
Wellness tourism continues to grow, and more and more tropical resorts shy away from traditional amenities like swim-up bars, late-night activities and traditional happy hours, instead opting for more immersive and community-driven experiences. A new kind of resort travel is emerging where connection, movement and shared experiences take center stage.
Sponsored Content
Taiwan: Whatever Your Pleasure
Taiwan’s wealth of offerings ensures travelers find destinations, activities and amenities to suit all interests.
Destinations
Oct 7, 20265 Spine-Tingling Adventure Destinations from Wild Frontiers
Just in time for spooky season, Wild Frontiers reveals five extraordinary and spine-tingling adventure destinations.
ShareThis