Beyoncé Knowles-Carter and Moët Hennessy just announced the launch of a groundbreaking new American whisky, SirDavis. Now available for pre-order, this new whisky makes history as the first spirits brand developed entirely internally by Moët Hennessy in the United States.

© Mason Poole, Julian Dakdouk
The whisky is named after Davis Hogue, Knowles-Carter’s paternal great-grandfather who worked as a farmer and moonshiner in the American South during Prohibition. SirDavis tells the story of heritage and legacy and, at the 2023 SIP Awards, won Best in Class for American Whiskey.
So what can you expect from the actual flavor and tasting notes of SirDavis? You’ll enjoy tangy Seville oranges mingled with soft, sun-kissed raisins, while the spices of clove, cinnamon and ginger come through alongside notes of Demerara sugar and toffee. Soft, malty and biscuity notes follow, intertwined with a vibrant citrus top note.

© Atiba Jefferson
With a bespoke mash bill composed of 51 percent rye and a noteworthy 49 percent barley with a secondary maturation in Pedro Ximenez sherry casks, SirDavis has been crafted alongside one of the world’s most-regarded Master Distillers, Dr. Bill Lumsden. SirDavis’ texture is reminiscent of Japanese and Scotch whiskies mixed with the robust, deep flavors typical of American rye. SirDavis has an ABV of 44 percent.
Read This Next
#TrazeeTravel
Insta FeedTravel
Apr 30, 2025Platform Helps Remote Workers, Business Travelers Find Work-Friendly Hotels
If you’ve ever attempted to work on the go — not necessarily for a business trip, but just because your job offers the flexibility of remote working — you may have struggled with working from your hotel room. Your options are typically plugging your laptop in next to a tiny in-room table, if you’re lucky, or you’re stuck answering emails from your hotel bed — hardly conducive to productivity.
Sponsored Content
AmaWaterways’ Specialty River Cruises
When you embark on a river cruise with award-winning AmaWaterways, unpack once and step aboard a world of unparalleled experiences. With enriching excursions, exquisite locally sourced food and wine, nightly entertainment and more included in the fare, you will learn why AmaWaterways has the most returning guests out of any river cruise line.
Hotel
Apr 30, 2025Discover the Best of the Adirondacks at Schroon Lake
Looking for the perfect summer kick-off trip? The Lodge at Schroon Lake, in the Adirondacks, offers the ultimate vacation for travelers of all ages. Expect outdoor activities, beautiful scenery and lakeside fun — all the necessary ingredients for an unforgettable summer trip. Here’s a closer look at what The Lodge at Schroon Lake has to offer this summer:
Destinations / North America
Apr 29, 2025Cheapest U.S. Fall Shoulder Season Destinations Revealed
Planning ahead for a fall shoulder season (mid-September–October) trip? If you’re traveling on a budget, you’ll want to visit one of the cheapest U.S. fall shoulder season destinations.
Hotel
Apr 29, 2025Fairmont Royal York’s Spring Programming
Take in the Splendor of Spring, a curated selection of activities and events, at Fairmont Royal York.
Slideshow
Apr 29, 20257 Must-See Sites in Sapporo, Japan
It’s time to start dreaming of your next trip. Here are seven must-see sites in Sapporo, Japan.
ShareThis